Universal Genève Polerouter Blue - Cushion Case

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SKU AS01297
SKU AS01297

Why We Love it

The first Polerouter was released in 1954 to celebrate and promote Scandinavian Airlines’ Royal Viking polar flights between New York City, Los Angeles and Europe. The flights forged a new route over the North Pole, reducing flight times between the two continents. Flying over the North Pole presented a unique set of challenges for a watch, and the Polerouter was designed to be highly resistant to magnetic fields (in addition to the usual shock and water resistance) so as to maintain accuracy during the trip.

Polerouters are not especially rare watches in their own right, but are almost always seen in the original 35mm case with twisted lugs.  And while Gerald Genta's vision has become a truly important and collectible design, Polerouter disciples have turned their eyes to the 1970s when Universal Genève began producing new executions of their iconic line.  

This particular Polerouter, hailing from the early 1970s, is a wonderfully playful expression.  The 36mm cushion case with flat, gently sloped lugs offers a lovely reframing of the dial, silver minute track and asymmetrical date window, all features that can be found on earlier, more common versions.  And with its large signed screw-down crown, the watch begins to take a new shape almost reminiscent of early 70s divers.  In addition to wearing exceptionally well, this example offers a stunning wrist presence with its matte blue dial and white printing, set off by the wide silver minute track.  Inside, the 28-jewel Universal Genève Micro-rotor movement hums happily, adding even more desirability to the detail-oriented horological palette.    

Whether you're excited by sheer good looks or rarity, you can't miss with this gem from a by-gone era of of a highly revered and coveted manufacture.

A:S Guarantee

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Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

Shipping & Returns

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All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.

Universal Genève Polerouter Blue - Cushion Case

Universal Genève Polerouter Blue - Cushion Case

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Universal Genève Polerouter Blue - Cushion Case

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