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Why We Love It
From a purist's perspective, no-date Submariners are the ones to own.
Produced from 1962 until 1989, the Reference 5513 is one of the longest-running Rolex models ever produced. Following on the heels of the 5512, the 5513 was the second version of the Sub to feature crown guards, and saw numerous modifications and improvements over its life cycle.
Featuring a rare and stunning glossy gilt dial, this early 5513 dates to circa 1967 and exhibits a patina worthy of world class Rolex collections. With a strong case devoid of the all-too-common signs of excessive polishing, early signed crown, a gorgeous 'fat font' bezel insert, and a slightly later stretch rivet Oyster bracelet with big logo clasp, this 5513 has all the right stuff - perfect for daily wear.
A Reference 5513 is arguably the cleanest variant of the Submariner line - an icon of icons, and no collection should be without one!
The Submariner Story
Rolex first debuted the Submariner at the 1954 Basel Spring Fair. It shared the stage with already-established offerings: the Explorer, the Turn-O-Graph, and a ladies' Oyster Perpetual with a chronometer certification. Compared to these other watches, the Submariner - with its oversized crown and chunky dive-timing bezel looked slightly out-of-place, and yet would become one of Rolex's most enduring models.
Rolex's quest to produce a waterproof wristwatch has its roots in the First World War, when a need arose for soldiers to have a watch that could withstand the wet, dusty conditions on the battlefield. Rolex's Oyster case of 1926 represented the culmination of a decade of development. It gained notoriety in 1927, when Mercedes Gleitze became the first British woman to swim across the English Channel. She took with her an early Rolex Oyster, in what may have been the very first example of sports marketing by a luxury brand. A series of advertisements followed this feat, featuring smiling flappers dunking their Rolex Oysters in fish tanks.
The Submariner hit the market at a time when oceanographer and explorer Jacques Cousteau exposed the world to the wonders of undersea exploration. With the advent of SCUBA (Self Contained Underwater Breathing Apparatus) in the late 1950s, skin-diving as a sport became accessible to amateurs. Since a mechanical timepiece was an essential piece of equipmeny for divers in a pre-digital world, the race was on amongst Swiss manufactures to produce a professional grade timepiece. Rolex was fortunate in that René Jeanneret, one of the company's directors, was a skin-diving enthusiast, giving Rolex a unique insight into the development of their diving watch.
The resulting watch was an overnight success, and has been in continuous production ever since. The Oyster Perpetual Submariner, in all of its forms, is an icon amongst icons, a pinnacle of horological design, and a statement piece aspired to and worn by people the world over.
Stainless steel Oyster case is approximately 39mm (excluding the crown). Rolex automatic-winding movement. Rolex Reference 5513. Circa 1967.
Overall Condition: The case is in very good condition overall showing normal wear consistent with age and use. Luminous black gloss 'gilt' dial is in excellent condition with puffy patinated indices and matching handset. 'Fat font long five’ bezel insert. Signed crown.
Includes stainless steel Rivet Oyster bracelet dated 7-72.
Analog/Shift stands behind the authenticity of our products in perpetuity.
We back each Analog/Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.
All of our watches include complementary insured shipping within the 50 states. We are happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.
Please contact us prior to purchase for additional details on shipping and payment options