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Why We Love It
The Rolesor (Rolex-speak for Two-Tone) GMT line was introduced in the 1970s and provided a fresh new look to the collection.
The combination of steel and gold perfectly encapsulated the preppy stye that prevailed in that period. Moreover, this shifted Rolex into the luxury sphere, which established an upward sales trend that infused much needed life into the manufacture. These models were offered with both black and a variety of different brown “Root Beer” and "Tiger's Eye" dials and bezels that give the watch a sleek appearance that’s magnified by the flashes of gold from the bezel assembly, crown, and bracelet. While Two-Tone GMTs offer a little more flash than their steel counterparts, they have the same great case proportions and functionality, and have been rapidly appreciating in the collector market.
Some watches have spent their lives in the confines of a safety deposit box. This is not one of those watches, and we think its all the better for it! With its deep, almost burgundy patina to the dial and dark creamy Tritium lume plots, this piece shows its years proudly and makes no apologies for its well earned scars.
While most collectors are clamoring for stainless steel 'Pepsi' bezel models there are other deep-cut GMTs such as this one that offer something a little more interesting - and at a more grounded price point.
Not to mention the fact that Clint Eastwood didn't wear a Pepsi... just saying.
The GMT-Master Story
The years following the end of The Second World War saw the world become a much, much smaller place.
Advances in aviation technology led to the world’s first nonstop Transatlantic passenger flights between Europe and North America, and the era of the jetsetter began. Along with this new age of travel arose a need for travelers, and more importantly pilots, to have a wristwatch that could display two time zones at once.
As a pioneer of transatlantic and transcontinental flight, Pan American Airlines approached Rolex in 1953 looking for a watch specially designed for their pilots, and Rolex agreed to take on the project. The newly designed Submariner became the base for this new watch, and several important complications were added. A date function with a cyclops lens magnifier, GMT complication, and two-colored bezel to provide long-haul pilots with the info they needed as they circumnavigated the globe.
The GMT-Master’s 24-hour hand works in conjunction with a rotating bezel to make tracking a second time zone incredibly simple. When the wearer rotates the bezel so that the numbers around the bezel correspond to a second time zone (such as Greenwich Mean Time, the inspiration for the model’s nomenclature), it allows the watch to track any two time zones in the world at once.
Not long after the debut of the GMT-Master at the Basel World Fair in 1954, Pan-Am adopted the GMT Master as its official wristwatch. Decades later, the GMT-Master and its “Pepsi” bezel has become a true icon of the watch world. It is instantly recognizable and eternally stylish – the very best of what Rolex has to offer.
Two-tone 18k yellow gold and stainless steel Oyster case is approximately 39mm (excluding the crown). Rolex automatic winding movement. Rolex Reference 16753. Circa 1979.
Overall Condition: The case is in good condition overall showing normal wear and sleeve polish consistent with age and use. Luminous 'root beer' dial shows deep burgundy patina and discoloration, with gold nipple Tritium luminous indices and matching gold handset. Signed crown.
Includes brown leather strap with steel pin buckle.
Analog/Shift stands behind the authenticity of our products in perpetuity.
We back each Analog/Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.
All of our watches include complementary insured shipping within the 50 states. We are happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.
Please contact us prior to purchase for additional details on shipping and payment options