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Why We Love It
You've heard our schtick on modern watches before. You know that we occasionally present ultra-contemporary timepieces that speak to us.
Well, this one is screaming at us.
Bulgari enjoys a unique relationship with the timepiece industry. A part of the LVMH group, they are perhaps better known for their luxurious high jewelry, fashion, and fragrance divisions than they are for their wristwatches. But what watches they do have are really quite something. One need look no further than their award-winning (and completely breathtaking) Octo Finissimo series to prove that they have it where it counts in terms of design chops.
Less well known, but equally interesting to us are timepieces such as this one: A Bulgari Diagono Chronograph produced in magnesium. Introduced in 2016, the Diagono Chronograph enjoyed only a short production run, but has already won a place of affection in our eyes. An extension of the Diagono line introduced in 1988, the magnesium casing material is the latest in a line of non traditional materials used by the brand in their wristwatches (notably aluminum, introduced in the late 1990s) and is a fully formed design exercise that saw production and retail sale.
Powered by the Bulgari Calibre B130 Automatic Chronograph movement (based on an ETA Calibre 2894), the design language harkens back to brand heritage with a characteristics BVLGARI/BVLGARI bezel and a classic triple-register dial layout. It employs PEEK materials (polyether ether ketone) as well as ceramic, rubber (for the strap) and steel elements throughout the watch.
The resulting product is at once retro-fantastic and highly avant-garde. You'd have to look pretty far and wide to find a contemporary timepiece with high end casing materials and functionality for anywhere near this price point. And it probably wouldn't end up looking this cool!
For more information on this timepiece, click HERE.
Magnesium case is approximately 42.5mm (excluding the crown). ETA Calibre 2894 automatic-winding chronograph movement. Bulgari Reference DG42SMCCH - 102428. Circa 2017.
Overall Condition: The case is in fantastic condition overall showing only faint wear consistent with careful use. Non-luminous textured black dial is in as-new condition with jet black subsidiary registers and applied indices with Luminous handset. Original crown.
Includes signed rubber strap with magnesium pin buckle. Also includes inner and outer boxes, books, certificate of authenticity, and warranty card dated April 2017.
Analog/Shift stands behind the authenticity of our products in perpetuity.
We back each Analog/Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.
All of our watches include complementary insured shipping within the 50 states. We are happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.
Please contact us prior to purchase for additional details on shipping and payment options