Jaeger-LeCoultre Reverso 1931 Special Edition Rouge

Jaeger-LeCoultre Reverso 1931 Special Edition Rouge

This ultra thin Reverso 1931 pays tribute to the historic original Reverso 201 that housed a diminutive calibre 822. The Reverso 201 sold for a mere 5 francs at that time. Imagine living in those days!

However, the price did not convey the extravagance of the blazing red dial, which was an uncommon sight in the midst of the Great Depression. Its art deco case and markings further enhanced the feeling that it was a special watch from the Grand Maison, JLC.

This tribute with its elegant case and lacquer rouge dial was only available for a short time through boutiques. We offer it here in Mint condition and include the original box and papers! With this watch, the so- called annees folles of the past are recalled in just one "crazy year" of the present.

Now that that year has passed, chances to own this instant classic whittle away quickly as well.

Like the original, it displays only the word "Reverso" on the front. Not even the manufacturer's name is visible on the dial. Instead, it can be seen on the rear of the case with other engravings, professing its uniqueness.

Even the buckle is demure, with only the letters "JL" engraved upon it.

If you missed getting your hands on this future classic, this really could be your last chance to obtain one in such superlative condition!


SKU: CP03005

Stainless steel case is approximately 27.5x 46mm (excluding crown). Reference 277.6.62.

Overall Condition: Case is in very good condition overall showing signs of light but careful wear. Dial is in excellent, as-new condition. Signed crown. Case back is in very good condition with minor signs of wear.

More pieces you may enjoy

Universal Geneve Polerouter Date
Gilt Gloss Dial with Original Crystal
Universal Geneve Polerouter
Elegant Classic from UG
$ 2,700.00
Universal Geneve Polerouter Date
Gloss Dial with Date
$ 3,800.00
Eberhard Chronograph
Ref. 31007-269 - Incredible Condition
$ 4,300.00


Thank you for your interest in the Tudor Oysterdate Big Rose. Please fill out the form below and we will get back to you shortly.


Our Pledge

Analog/Shift stands behind the authenticity of our products in perpetuity.


We back each Analog/Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.


All of our watches include complementary insured shipping within the 50 states. We are happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options