Rolex Submariner

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SKU AS01810
SKU AS01810

Why We Love it

The Rolex Submariner is without question the brand's most iconic model, and is a perennial favorite among collectors, enthusiasts, fashionistas, and yes--actual divers. 

So when Rolex changed a classic design like the Rolex Submariner, the brand risked raising the ire of Submariner purists. The Reference 1680, released in 1966, deviated from previous iterations of the Submariner--like the beloved Reference 5513--by including a date window. This change was remarkably divisive because, according the diehards, a date on a dive watch is as useless as a screen door on a submarine. 

Despite the divided opinions on the Reference 1680, from a non-purist's standpoint, it ticks all the boxes for a tool watch. A sturdy stainless steel case? Check. Robust movement that is dust-proof, shock-proof, and waterproof? Check, check, and check.

Those produced from the mid-80s onwards featured a glossy black dial with hour markers surrounded in white gold, giving the original diver's tool watch a significantly dressier appearance. However, prior to this change (which occurred circa 1984), all Submariner dials were matte black and featured luminous markers without the surrounds. As these age, they patinate brilliantly, making the matte dial Subs much more desirable to collectors and enthusiasts.

This particular Reference 1680 dates from the late 1970s and features a lovely dial with just the right amount of patina to the hour markers. It's been very well taken-care of. More than that, it's been loved--as great a testament to the wearability of this watch.

Putting the utility of a date on a dive watch aside, there's something to be said for a watch with a date function, particularly if you intend to wear it daily. This is is a superb example of an infinitely wearable vintage Submariner, combining the tremendous appearance of the early matte dials with the added functionality of a date display. We can think of no better companion for daily life. 

A:S Guarantee

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Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

Shipping & Returns

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All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.

Rolex Submariner

Rolex Submariner

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Rolex Submariner

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